WRAP NI conference 6 December | WRAP Northern Ireland

This conference covers all things environmental with speakers for different types of organisations.

The most relevant to UniCycle is the discussion of the circular economy - recovering materials and reprocessing. The extension of the product life is becoming economically viable and waste is slowly being designed out. There is revenue in these  recovered materials.

Attention was paid to Northern Ireland and how we should be following Scottish Activities. The question for Northern Ireland is “How local is local?”  Alex Atwood stated that “ Cold calling does not work in Northern Ireland, but good relationships do”

Habitat a for Humanity talked about their schools and youth programmes that promote active citizenship.

The “story of a door” shows impact through a story, illustraing it in an understandable way for kids. The also discuss the idea of a “hand-up, not a handout” … very relevant to UniCycle!

My lack of sucess marketing UniCycle to schools using Cold Calling, made more sense following the interpretation of Northern Ireland relationships. My focus could be on developing good relationships rather that the volume of schools using the project.